Devo Signs New Record Deal
Remember Devo? The unconventional band from the seventies and eighties who marched to the beat of their own drum? They’ve been given new shelf life thanks to the folks over at Warner Bros Records. According to Reuters, the band has signed a new deal with Warner’s (their original major label), in promotion of a series of concerts celebrating a pair of older albums.
According to the label, the new contract will “internationally service all aspects of the band’s career, including recorded music, touring, merchandising, web services, promotion, e-commerce, sponsorships, licensing and endorsements.”
The promotional event will kick off November 3rd, with the deluxe edition release of 1978’s Q: Are We Not Men? A: We Are Devo! and 1980’s platinum Freedom of Choice on both CD and limited-edition colored vinyl, as well as a seven-inch vinyl single featuring “Jocko Homo” and “Mongoloid.” Simultaneously Devo will kick off a seven city tour with 14 show dates, in which the group will play each album in its entirety on alternating nights.
Devo’s Gerald Casale, promises the group’s return will be well worth the wait.
We have two audiences now, two distinct audiences, and it’s great. We have a college audience that discovered us by watching YouTube … and we have the people that were around that remember what Devo did to begin with, when we were some kind of cultural icon or … whatever you want to call it. And when we look out at the crowd we see both age groups, which is fantastic.”
There you have it. Are you one of the college age kids who have recently discovered the band or have you been a fan from day one?
What do you think about Devo’s latest business venture with Warner Bros?
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